{"id":14376,"date":"2026-02-20T14:48:04","date_gmt":"2026-02-20T19:48:04","guid":{"rendered":"https:\/\/tribu.co\/project\/apik-mississauga-2026\/"},"modified":"2026-02-25T10:20:08","modified_gmt":"2026-02-25T15:20:08","slug":"apik-mississauga-2026","status":"publish","type":"project","link":"https:\/\/tribu.co\/fr\/project\/apik-mississauga-2026\/","title":{"rendered":"APIK MISSISSAUGA 2026"},"content":{"rendered":"<section block class=\"b-text\" data-watch>\n\t<div class=\"container-narrow container--align-left\">\n\t\t<div class=\"b-text-content wysiwyg wysiwyg--text\">\n\t\t\t<h2 style=\"text-align: center;\">L\u2019hiver propuls\u00e9 sur une sc\u00e8ne urbaine internationale<\/h2>\n<p style=\"text-align: center;\">En janvier 2026, gr\u00e2ce au soutien de <strong><a href=\"https:\/\/www.visitmississauga.ca\/\">Visit Mississauga<\/a><\/strong>, APIK a fait son grand retour \u00e0 Celebration Square avec une ambition claire : repousser les limites de la culture hivernale et y hisser ses sports d\u2019action sur une sc\u00e8ne mondiale.<\/p>\n<p style=\"text-align: center;\">Bien plus qu\u2019un simple week-end de comp\u00e9tition, APIK est devenu une v\u00e9ritable plateforme de contenu o\u00f9 performance sportive, activation urbaine et storytelling num\u00e9rique se rencontrent. Pendant trois jours, un snowpark urbain enti\u00e8rement con\u00e7u sur mesure a transform\u00e9 le centre-ville en terrain d\u2019expression et de progression, attirant des athl\u00e8tes d\u2019\u00e9lite, des communaut\u00e9s engag\u00e9es et un public international.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section block class=\"b-video\" data-watch>\n\t<div class=\"container-inset\">\n\t\t<div class=\"b-video-frame wysiwyg wysiwyg--text\">\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"b-video-player video-player--youtube\">\n\t\t\t\t\t<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/gyHLMFLy0lM\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section block class=\"b-text\" data-watch>\n\t<div class=\"container-narrow container--align-left\">\n\t\t<div class=\"b-text-content wysiwyg wysiwyg--text\">\n\t\t\t<h2 style=\"text-align: center;\">Comp\u00e9tition d\u2019\u00e9lite, \u00e9nergie urbaine<\/h2>\n<p style=\"text-align: center;\">Cette \u00e9dition a r\u00e9uni <strong>91 athl\u00e8tes<\/strong>, des m\u00e9daill\u00e9s des X Games aux talents locaux \u00e9mergents, r\u00e9partis dans quatre disciplines : snowskate, skateboard, ski et snowboard.<\/p>\n<p style=\"text-align: center;\">Avec une <strong>bourse totale de 100 000 $<\/strong>, divis\u00e9e \u00e9quitablement entre femmes et hommes, APIK a r\u00e9affirm\u00e9 son engagement envers la haute performance et l\u2019\u00e9quit\u00e9. L\u2019\u00e9v\u00e9nement a \u00e9galement accueilli la plus importante comp\u00e9tition de snowskate jamais organis\u00e9e au Canada, \u00e9tablissant une nouvelle r\u00e9f\u00e9rence pour la discipline \u00e0 l\u2019\u00e9chelle nationale.<\/p>\n<p style=\"text-align: center;\">Les formats combinaient comp\u00e9titions officielles et sessions Best Trick dynamiques, g\u00e9n\u00e9rant des moments forts pens\u00e9s autant pour les spectateurs sur place que pour les audiences en ligne.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section block class=\"b-gallery\" data-watch>\n\t<div class=\"container-inset\">\n\n\t\t<div class=\"b-gallery-items\">\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/@jay_gallant_Apikfest_Mississauga_2026_-37-1_11zon-scaled.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/Apikfest-Day-3_DIM1_@JayPerreault_-122-1_7_11zon-scaled.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/Apikfest-Day-3_DIM1_@JayPerreault_-142_9_11zon-scaled.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/APIK_TRIBU_portfolio5.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/section>\n\n<section block class=\"b-text\" data-watch>\n\t<div class=\"container-narrow container--align-left\">\n\t\t<div class=\"b-text-content wysiwyg wysiwyg--text\">\n\t\t\t<h2 style=\"text-align: center;\">Cr\u00e9dibilit\u00e9 culturelle &amp; figures embl\u00e9matiques<\/h2>\n<p style=\"text-align: center;\">L\u2019\u00e9dition 2026 a \u00e9t\u00e9 marqu\u00e9e par la pr\u00e9sence de deux figures majeures du freestyle : <strong><a href=\"https:\/\/www.instagram.com\/twallisch\/\">Tom Wallisch<\/a><\/strong> et <strong><a href=\"https:\/\/www.instagram.com\/sebtoots\/\">Seb Toots<\/a><\/strong>.<\/p>\n<p style=\"text-align: center;\">Ils ont agi \u00e0 titre de juges dans le cadre du programme <strong><a href=\"https:\/\/apik.tribu.co\/apik-golden-ticket-2026\/\">Golden Ticket d\u2019APIK<\/a><\/strong> :\u00a0un concours en ligne visant \u00e0 rep\u00e9rer la prochaine g\u00e9n\u00e9ration de riders ski et snowboard encore sous-expos\u00e9s. Cette initiative offre aux talents \u00e9mergents un acc\u00e8s direct \u00e0 une sc\u00e8ne internationale, avec visibilit\u00e9, bourse et r\u00e9elle opportunit\u00e9 d\u2019acc\u00e9l\u00e9rer leur carri\u00e8re.<\/p>\n<p style=\"text-align: center;\">L\u2019impact s\u2019est fait sentir imm\u00e9diatement : en 2026, les podiums snowboard f\u00e9minin et masculin ont tous deux \u00e9t\u00e9 remport\u00e9s par des gagnants Golden Ticket : <strong><a href=\"https:\/\/www.instagram.com\/mia_langridge_\/\">Mia Langridge<\/a><\/strong> et <strong><a href=\"https:\/\/www.instagram.com\/n1ckfox\/\">Nick Fox<\/a><\/strong>, d\u00e9montrant la capacit\u00e9 du programme \u00e0 r\u00e9v\u00e9ler et propulser des talents d\u2019exception.<\/p>\n<p style=\"text-align: center;\">Un <strong><a href=\"https:\/\/www.instagram.com\/p\/DRKyqx7jzIp\/?img_index=2\">post d\u00e9di\u00e9<\/a> <\/strong>mettant en vedette Wallisch et Toots a d\u2019ailleurs d\u00e9pass\u00e9 les<strong> 100 000 vues<\/strong>, amplifiant encore davantage la port\u00e9e et la cr\u00e9dibilit\u00e9 de l\u2019initiative.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section block class=\"b-slider slider\" data-watch>\n\t<div class=\"container-inset\">\n\n\t\t<div class=\"b-slider-content\">\n\n\t\t\t<div class=\"b-slider-items slider-items\">\n\t\t\t\t\t\t\t\t\t<div class=\"b-slider-item slider-item\">\n\t\t\t\t\t\t<img decoding=\"async\" class=\"image\" src=\"https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/APIK_TRIBU_portfolio-1920x0-c-default.jpg\">\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"b-slider-item slider-item\">\n\t\t\t\t\t\t<img decoding=\"async\" class=\"image\" src=\"https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/APIK_TRIBU_portfolio2-1920x0-c-default.jpg\">\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"b-slider-item slider-item\">\n\t\t\t\t\t\t<img decoding=\"async\" class=\"image\" src=\"https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/APIK_TRIBU_portfolio3-1920x0-c-default.jpg\">\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"b-slider-item slider-item\">\n\t\t\t\t\t\t<img decoding=\"async\" class=\"image\" src=\"https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/APIK_TRIBU_portfolio4-1920x0-c-default.jpg\">\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t<div class=\"b-slider-prev button-prev slider-prev\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 936 720\">\n\t\t\t\t\t<path stroke=\"#000\" stroke-width=\"1rem\" fill=\"transparent\" d=\"M417.5 596l-189-189h659v-94H228.9c62.9-62.6 125.5-125.6 188.6-188-22-22-45-44-67-67-100 101-201 202-302 302l302 302c22-22 45-44 67-66z\"\/>\n\t\t\t\t<\/svg>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"b-slider-next button-next slider-next\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 936 720\">\n\t\t\t\t\t<path stroke=\"#000\" stroke-width=\"1rem\" fill=\"transparent\" d=\"M518.5 124l189 189h-659v94h658.6c-62.9 62.6-125.5 125.6-188.6 188 22 22 45 44 67 67 100-101 201-202 302-302l-302-302c-22 22-45 44-67 66z\"\/>\n\t\t\t\t<\/svg>\n\t\t\t<\/div>\n\n\t\t<\/div>\n\n\t<\/div>\n<\/section>\n\n<section block class=\"b-text\" data-watch>\n\t<div class=\"container-narrow container--align-left\">\n\t\t<div class=\"b-text-content wysiwyg wysiwyg--text\">\n\t\t\t<h2 style=\"text-align: center;\">Un festival qui rayonne au-del\u00e0 la ville<\/h2>\n<p style=\"text-align: center;\">Si APIK transforme l\u2019espace public, son v\u00e9ritable impact se d\u00e9ploie en ligne.<\/p>\n<p style=\"text-align: center;\">L\u2019\u00e9dition 2026 a g\u00e9n\u00e9r\u00e9 <strong>3,9 millions de vues<\/strong> sur l\u2019ensemble des plateformes APIK, dont <strong>1,7 million<\/strong> uniquement sur les contenus sociaux. Le site officiel a enregistr\u00e9 plus de <strong>97 000 visites<\/strong>, avec pr\u00e8s de <strong>49 000 utilisateurs uniques<\/strong>, t\u00e9moignant d\u2019un engagement soutenu avant, pendant et apr\u00e8s l\u2019\u00e9v\u00e9nement.<\/p>\n<p style=\"text-align: center;\">La webdiffusion en direct a rejoint plus de <strong>14 000 spectateurs<\/strong>, offrant une visibilit\u00e9 internationale en temps r\u00e9el et \u00e9tendant la port\u00e9e de Mississauga bien au-del\u00e0 de son territoire. Anim\u00e9e par des figures reconnues des sports d\u2019action : <strong><a href=\"https:\/\/www.instagram.com\/craigmcmorris\/\">Craig McMorris<\/a><\/strong>, <strong><a href=\"https:\/\/www.instagram.com\/mikeyciccarelli\/\">Mikey Ciccarelli<\/a><\/strong> et <strong><a href=\"https:\/\/www.instagram.com\/kim_lamarre\/\">Kim Lamarre<\/a><\/strong>. La diffusion alliait expertise technique, cr\u00e9dibilit\u00e9 et authenticit\u00e9 culturelle, renfor\u00e7ant le positionnement d\u2019APIK comme propri\u00e9t\u00e9 sportive hivernale de premier plan.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section block class=\"b-text\" data-watch>\n\t<div class=\"container-narrow container--align-left\">\n\t\t<div class=\"b-text-content wysiwyg wysiwyg--text\">\n\t\t\t<h3 style=\"text-align: center;\">Visionnez notre r\u00e9cap&#8217; de 26 minutes du livestream :<\/h3>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/3XRhHFHOk0U?si=JZ7ofGZZOIp0xxaC\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section block class=\"b-text\" data-watch>\n\t<div class=\"container-narrow container--align-left\">\n\t\t<div class=\"b-text-content wysiwyg wysiwyg--text\">\n\t\t\t<h2 style=\"text-align: center;\">Une plateforme \u00e9volutive pour les villes et les partenaires<\/h2>\n<p style=\"text-align: center;\">APiK d\u00e9montre qu\u2019un \u00e9v\u00e9nement hivernal peut red\u00e9finir l\u2019usage de l\u2019espace urbain tout en g\u00e9n\u00e9rant un impact culturel et m\u00e9diatique mesurable.<\/p>\n<p style=\"text-align: center;\">En combinant comp\u00e9tition d\u2019\u00e9lite, engagement communautaire authentique et strat\u00e9gie num\u00e9rique performante, l\u2019\u00e9v\u00e9nement cr\u00e9e une valeur qui d\u00e9passe largement trois jours d\u2019activation sur site. Pour une ville h\u00f4te comme Mississauga, et pour des partenaires de marque comme <strong><a href=\"https:\/\/www.instagram.com\/thenorthface\/\">The North Face<\/a><\/strong>, APIK repr\u00e9sente une plateforme structur\u00e9e et scalable capable d\u2019activer l\u2019espace public, de g\u00e9n\u00e9rer une visibilit\u00e9 internationale et de connecter durablement avec la prochaine g\u00e9n\u00e9ration d\u2019audiences.<\/p>\n<p style=\"text-align: center;\"><strong>De la place publique \u00e0 la sc\u00e8ne mondiale, APIK transforme l\u2019hiver en levier strat\u00e9gique pour les villes et les marques.<\/strong><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section block class=\"b-gallery\" data-watch>\n\t<div class=\"container-inset\">\n\n\t\t<div class=\"b-gallery-items\">\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/@jay_gallant_Apikfest_Mississauga_2026_-69_11zon-scaled.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/@jay_gallant_Apikfest_Mississauga_snowboard_2026-4_11zon-scaled-1920x0-c-default.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/Apikfest-day-1_JAN30_@JayPerreault_-17-1_11zon-scaled-1920x0-c-default.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/APIKFEST-DAY-3_1FEV_@JayPerreault_-11_4_11zon-scaled.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/Apikfest-Day-3_DIM1_@JayPerreault_-140-1_8_11zon-scaled-1920x0-c-default.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div\n\t\t\t\t\tclass=\"b-gallery-item\"\n\t\t\t\t\tdata-watch\n\t\t\t\t\tdata-watch-enter=\"0.65\"\n\t\t\t\t\tdata-watch-class=\"item-on-screen\">\n\t\t\t\t\t<div class=\"image image--with-layer\"><div class=\"layer\" style=\"background-image: url(https:\/\/tribu.co\/wp-content\/uploads\/2026\/02\/APIK_TRIBU_portfolio6.jpg)\"><\/div><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/section>","protected":false},"author":28,"featured_media":14338,"menu_order":0,"template":"","project-service":[38],"project-event":[],"project-location":[64],"class_list":["post-14376","project","type-project","status-publish","has-post-thumbnail","hentry","project-service-nos-marques","project-location-canada-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - 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