In partnership with Mont Sutton, Tribu and Kartel Musik produced the first Guroue Fest; an outdoor event with mountain bike and music for GURU with the financial support of SODEC.
The day event included goods distribution, brand activation and musical performance from artists DJ Mitch, Le.Panda and Caracol.
Also, a climbing mountain bike trail (les lutins) was specially decorated for the weekend with motivational phrases and encouraging words. This intervention in nature was carried out with recycled materials and with respect for nature and the infrastructure in place.
Moreover, the scenography of the stage was also produced in a UPCYCLING * process from a country theme set!